AT&T agreed Sunday to buy Direct TV for about $48 billion in yet another mammoth deal in the pay-TV space this year that would immediately boost the telecom giant's customer base at a time of confounding industry challenges.
The merger, which both boards approved Sunday, is the latest evidence of TV-industry consolidation that underscores telecommunications companies' desire to amass customers and control content and delivery. With streaming and wireless technology upending the industry, cable and satellite service providers are rushing to add product options while boosting revenue per customer to please shareholders.
Another acquisition, lets see how this works out for us the customers.
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